Walt Ruff showcasing “Portland to the Pros” has more paths than just the players

Portland, Ore. – The Portland Winterhawks, proud member club of the Western Hockey League, are excited to share that Walt Ruff has accepted the role of Editorial Content Producer and Team Reporter with the Carolina Hurricanes.

“I’m very grateful to have had the opportunity to work for the Winterhawks organization,” Ruff said.  “I’d like to thank Michael Kramer, Kerry Preete and the Winterhawks Sports Group for investing in the team and ensuring that the future is bright, not only on the ice, but for the franchise as a whole.  The Winterhawks are truly the gold standard of Western Hockey League clubs.”

The now former Winterhawks Manager of Communications and Digital Media arrived in Portland prior to the start of the 2020-21 season.  Like the players, the Winterhawks are also a developmental program for the business and hockey operations staff, and the Alburtis, Pa. native has earned his opportunity to work in the National Hockey League.

Ruff has six years of experience working in hockey, holding similar positions with the Tucson Roadrunners (AHL), Norfolk Admirals (ECHL), and Lone Star Brahmas (NAHL) before his time in the Pacific Northwest.  He joins Kyle Gustafson, who joined the Vancouver Canucks as an Assistant / Special Assignment Coach, as the organization’s second employee to advance to the NHL within the last four months.


Winterhawks fans can follow Ruff’s work on  The Hurricanes roster currently includes two Portland products, Nino Niederreiter and Seth Jarvis.

The Portland Winterhawks dropped the puck for their 46th season and Season Ticket Memberships, 20-Game Plans and Flex Plans are now on sale for the 2021-22 season.  Season Ticket Memberships are the best way to never miss a second of the action, including the same great seat to all 34 Winterhawks games at Veterans Memorial Coliseum. 

Can’t commit to all 34 home games?  20-Game Plans are the way to go, guaranteeing 20 thrilling evenings at Veterans Memorial Coliseum.  To learn more about all available ticketing options, visit

The all-new Flex Packs provide even more flexibility, giving you ten ticket vouchers to use any way you want at any regular season game.  Ten tickets to one game?  Two tickets to five games?  Five tickets to two games?  Doesn’t matter, any way you want.

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